{"id":22960,"date":"2020-07-15T08:21:25","date_gmt":"2020-07-15T08:21:25","guid":{"rendered":"https:\/\/positivelysharing.org\/blog\/?p=22960"},"modified":"2020-07-15T08:21:25","modified_gmt":"2020-07-15T08:21:25","slug":"u-k-marketing-police-slam-gilead-for-claiming-biktarvy-tolerability-beats-gsk-rival","status":"publish","type":"post","link":"https:\/\/positivelysharing.org\/blog\/2020\/07\/15\/u-k-marketing-police-slam-gilead-for-claiming-biktarvy-tolerability-beats-gsk-rival\/","title":{"rendered":"U.K. marketing police slam Gilead for claiming Biktarvy tolerability beats GSK rival"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> &lt; 1<\/span> <span class=\"rt-label rt-postfix\">minute<\/span><\/span><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-22961\" src=\"https:\/\/positivelysharing.org\/blog\/wp-content\/uploads\/2020\/07\/biktarvybottle-300x219.jpg\" alt=\"\" width=\"300\" height=\"219\" srcset=\"https:\/\/positivelysharing.org\/blog\/wp-content\/uploads\/2020\/07\/biktarvybottle-300x219.jpg 300w, https:\/\/positivelysharing.org\/blog\/wp-content\/uploads\/2020\/07\/biktarvybottle-770x562.jpg 770w, https:\/\/positivelysharing.org\/blog\/wp-content\/uploads\/2020\/07\/biktarvybottle-500x365.jpg 500w, https:\/\/positivelysharing.org\/blog\/wp-content\/uploads\/2020\/07\/biktarvybottle.jpg 880w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>Gilead Sciences and GlaxoSmithKline subsidiary ViiV Healthcare are entangled in a heated race for HIV market share, <a href=\"https:\/\/www.fiercepharma.com\/marketing\/gilead-slammed-for-misleading-claim-biktarvy-against-gsk-s-rival-hiv-drug\">Read More\u00a0<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> &lt; 1<\/span> <span class=\"rt-label rt-postfix\">minute<\/span><\/span>Gilead Sciences and GlaxoSmithKline subsidiary ViiV Healthcare are entangled in a heated race for HIV market share, Read More\u00a0<\/p>\n","protected":false},"author":1,"featured_media":22961,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[159],"tags":[],"class_list":{"0":"post-22960","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-hiv-2"},"jetpack_featured_media_url":"https:\/\/positivelysharing.org\/blog\/wp-content\/uploads\/2020\/07\/biktarvybottle.jpg","amp_enabled":true,"_links":{"self":[{"href":"https:\/\/positivelysharing.org\/blog\/wp-json\/wp\/v2\/posts\/22960","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/positivelysharing.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/positivelysharing.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/positivelysharing.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/positivelysharing.org\/blog\/wp-json\/wp\/v2\/comments?post=22960"}],"version-history":[{"count":1,"href":"https:\/\/positivelysharing.org\/blog\/wp-json\/wp\/v2\/posts\/22960\/revisions"}],"predecessor-version":[{"id":22962,"href":"https:\/\/positivelysharing.org\/blog\/wp-json\/wp\/v2\/posts\/22960\/revisions\/22962"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/positivelysharing.org\/blog\/wp-json\/wp\/v2\/media\/22961"}],"wp:attachment":[{"href":"https:\/\/positivelysharing.org\/blog\/wp-json\/wp\/v2\/media?parent=22960"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/positivelysharing.org\/blog\/wp-json\/wp\/v2\/categories?post=22960"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/positivelysharing.org\/blog\/wp-json\/wp\/v2\/tags?post=22960"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}